Client selects five pairs of keyword phrases that they’d like their website optimised for (a pair of keywords phrases comprises a primary phrase; what the page is about, and a relevant secondary linked phrase. For example; a primary keyword phrase might be ‘Golf Clubs for Beginners’ and the relevant secondary phrase might be ‘Ben Sayers Starter Golf Sets’).
Pace to undertake Keyword Research to identify the competition and relevance for each selected pair of keyword phrases.
Pace to confirm what the Client can expect to achieve via SEO for suggested pairs of keyword phrases and, if appropriate, suggest alternative, ‘better’ keyword phrases.
Pace to create Meta-Data (Title, Description, Keyword, Alt-tags, H1 and H2 headers) and up to 250 words of SEO friendly copy for five pages of the Client website; each page focussed on one pair of the agreed keyword phrases. Supplied as a word and/or notepad document.
Client receives a free Link Building Guide (A list of general directories. It will also include suggestions for how they can Link Build via specialist directories, suppliers, customers, trade bodies and interest groups).
Client receives a report showing the ranking start position of their website foreach of the agreed keyword phrases from Google, Yahoo! and MSN.
Once a Quarter; Client receives a simple report tracking the ranking position of theirwebsite for each of the agreed keyword phrases from Google, Yahoo! and MSNtogether with any further recommendations for changes to page content or linkbuilding.
