For Clients who have either tried Google Adwords for themselves or want to start out doing it properly our managed PPC Maximser may be appropriate.
This includes:
Account set up with Google Adwords; to include setting up reports and dashboards.
Establish up to three Google Adgroups (guidelines will be provided to help identify up to three distinct product categories).
For each Google Adgroup; help identify up to twenty keyword phrases.
For each Google Adgroup; create two adverts for split testing.
Monthly monitoring, improving and reporting; each month the keywords and advertsfor each adgroup will be refined to improve campaign in order to maximise sales whilst balancing cost per click with click volume.
